Hearst Magazines Digital Media and MSN Launch Delish.com

Hearst Magazines Digital Media, a unit of Hearst Magazines, and MSN today announced the launch of Delish.com (http://www.delish.com), a new online food destination. Delish.com, also available at http://www.msn.delish.com, features thousands of quick and easy food and cocktail recipes from Hearst Magazines and other sources, as well as fan blogs on the most popular food television shows, and the latest on food events and festivals worldwide. With an authoritative point of view that is simultaneously fun and informative, the site’s content will provide everyday chefs and busy individuals with the tools to expand their cooking and entertaining skills and knowledge of what is happening in and around the world of food. MSN and Hearst anticipate that Delish.com’s traffic numbers will immediately place the site into the top 10 food-related destinations on the Internet.

“Delish.com is very serious about the subject of food, but our writers, bloggers and overall editorial slant also look at the cultural and whimsical side of what we’re all eating,” said Chuck Cordray, vice president and general manager of Hearst Magazines Digital Media. “Together with MSN, we developed Delish.com to go way beyond a typical recipe site. We are confident that consumers will come to us for both information and entertainment.”

Delish.com will be accessible through the MSN home page and in editorial programming across its network, including on the MSN Lifestyle Channel and other relevant channels. In addition, all the advertising inventory for Delish.com will be sold by Microsoft Advertising. As part of the deal, MSN will sell targeted inventory in the food category on four Hearst properties: Countryliving.com, Goodhousekeeping.com, Quickandsimple.com and Redbookmag.com.

Source- Microsoft Press Release

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Tags: Microsoft, MSN